FARMLAND Film Helps Educate at Iowa State Fair

Des Moines, Iowa – August 27, 2015– This year’s Iowa State Fair August 13-23 will feature special screenings of the film FARMLAND. The event will be open to the public and hosted by the Iowa Agriculture Literacy Foundation.

The 44 minute film from award-winning director James Moll follows the lives of farmers and ranchers in their twenties, all of whom are now responsible for running their farming business. The film explores the risks and rewards associated with farming and the passion that is passed down from generation to generation.

“Many Americans have never set foot on a farm or ranch,” said Iowa Agriculture Literacy Foundation executive director Will Fett. “Few have met or talked to the people who grow and raise the food we eat. This film will let them connect with modern agriculture in a whole new way.”

The event will help attendees of the fair connect with the issues that farmers and ranchers face. It recognizes the contributions of agriculture providing a safe and affordable food supply. After the film, guests will be invited to ask questions of a panel of experts from the agriculture industry. The panel will comprise of farmers from around Iowa including Secretary of Agriculture, Bill Northey.

The event will be held at in the Maytag Family Theaters building on the Iowa State Fairgrounds and is free to the public. The screening will begin at 1pm every day of the fair Aug. 13-23 with the panel discussion immediately to follow.

This film screening is a cooperative effort of agriculture business and commodity groups including; DuPont Pioneer, Iowa Beef Industry Council, Iowa Corn Growers Association, Iowa Farm Bureau Federation, Iowa Pork Producers Association, and the Iowa Soybean Association.

# # #

About the Iowa Agriculture Literacy Foundation

IALF serves as a central resource for educators and volunteers who want to teach Iowa’s students about agriculture. The mission is to educate Iowans, with a focus on youth, regarding the breadth and global significance of agriculture. Iowa is a leading producer of agricultural products that are essential to feed a growing world population, estimated to reach more than 9 billion by 2050. IALF believes it is important for all Iowans to understand the essential role agriculture has in their lives. IALF will support existing agriculture education efforts such as FFA, 4-H and Ag in the Classroom. IALF was created through a joint effort of agricultural stakeholders, including the Iowa Corn Growers Association, Iowa Farm Bureau Federation, Iowa Pork Producers Association, Iowa Soybean Association, Silos and Smokestacks Foundation, DuPont Pioneer, GROWMARK, and the Iowa Beef Industry Council. For more information visit IALF online at, on Facebook, and Twitter.


Iowa Agriculture Literacy Foundation


Will Fett, Executive Director
Iowa Agriculture Literacy Foundation

Publish Date: